UNLOCKING COMMUNITY INVOLVEMENT IN TOURISM: HOW SOCIO-ECONOMIC BENEFITS AND ETHICAL TOURIST BEHAVIOUR DRIVE SATISFACTION AND POSITIVE WORD-OF-MOUTH. Qualitative Research Journal for Social Studies, [S. l.], v. 2, n. 3, p. 879–897, 2025. DOI: 10.63878/qrjs376. Disponível em: https://qrjsocial.com/index.php/38/article/view/376. Acesso em: 18 may. 2026.