ANALYZING DISCOURSE ON SOCIAL MEDIA: HOW INFLUENCERS SHAPE CONSUMER BEHAVIOR THROUGH LANGUAGE. Qualitative Research Journal for Social Studies, [S. l.], v. 3, n. 1, p. 385–390, 2026. DOI: 10.63878/qrjs850. Disponível em: https://qrjsocial.com/index.php/38/article/view/850. Acesso em: 18 may. 2026.