SUPERCHARGING CRM WITH AI: THE POWER OF READINESS, SUPPORT, IDENTIFICATION, AND TRUST DYNAMICS. Qualitative Research Journal for Social Studies, [S. l.], v. 3, n. 1, p. 13–26, 2026. DOI: 10.63878/qrjs980. Disponível em: https://qrjsocial.com/index.php/38/article/view/980. Acesso em: 18 may. 2026.